2018 Map Guide Ad Opportunities Available

One of our greatest marketing tools during the year, not only for the tourist season, but for new and current residents in the area, is the Ballston Spa Map Guide, which has proven success attracting visitors to our village and to advertising businesses. This is an ideal opportunity for new and returning members to get their business “on the map”!  We Love Ballston Spa, and what better way to showcase our wonderfully vibrant village’s shops, restaurants and services than with our map and visitor’s guide.  All BSBPA businesses and non-profit members in good standing will be listed in the directory, along with our 2018 Schedule of Events. We will print twelve thousand (12,000) copies to be placed in high traffic areas including Albany International Airport, area Amtrak stations, the Saratoga Visitors Center and Urban Cultural Center, Northway Exit 9 rest stop, Proctor’s Theater, as well as hotels and motels from Clifton Park to Saratoga Springs and shops around the region.  The Map Guide also has been used by local real estate companies for relocation packets and available to incoming Global Foundries personnel.  Advertising space is now available.  Please refer to the prices below for ad size, cost and placement.  Ads are on a first come, first serve basis.  

Multiple 2″x2″ ads (or double size 2” x 4”) surround the fold out map. Three (3) sponsor ads are available on the inside cover of the map guide, which is the first page users will see when the map guide is opened. These ads are approximately 3 1/4″ wide by 2 3/4″ high. Three (3) premium ads are available on the back of the map guide. These ads provide the greatest exposure and are approximately 3 1/4″ wide by 2 3/4″ high.  To see a copy of last year’s guide or for questions, please contact Ellen Mottola (info@ballston.org) or Stacy Simmons (stacy@ballston.org).

Ad Size (Ads are in color) Ad Rate
2” x 2” (surround the map) $ 139.00
2” x 4”  (surround the map) $ 278.00
Inside cover 3 ¼” x 2 ¾” (only 3 sponsor ads available) These ads are now filled. $ 279.00
Back of Map Guide 3 ¼” x 2 3/4” These ads are now filled. $ 299.00

Please note that all ads must be camera ready—we do not design ads for the guide. If you require this service, we encourage you to refer to our website for a list of BSBPA member graphic designers. If you had an ad in the previous Map Guide that you would like to re-use, it will already be on file–just let us know. Your promptness with ad payment is greatly appreciated. Remember, you need to be a BSBPA member in good standing (membership dues are current) to participate.  If you have any questions on your membership status, please contact Ellen.

Online payment option for ads HERE.

Leave a Reply

  • (will not be published)